 | | From: | William December Starr | | Subject: | "Fear Factor" -- the theme park experience | | Date: | 20 Jan 2005 18:55:06 -0500 |
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 | As Dave Barry would say, I am not making this up...
'Fear Factor' Goes Theme Park
"Fear Factor" has become the first reality show to be transformed into a theme park experience.
Different readers will find different parts of that sentence most disconcerting.
Taking brand expansion across the full limits of the NBC Universal family, "Fear Factor Live" is set to open at Universal Orlando and Universal Studios Hollywood in the spring of 2005.
No specifics have yet been offered as to what kind of spiders and worms lucky audience members will get to cuddle with or what kinds of testicles they'll be able to ingest, but park guests will, indeed, get to take part in an escalating series of stunts modeled after the popular NBC challenge show.
"I've always referred to 'Fear Factor' as an extreme theme park ride," says David Goldberg, president of "Fear Factor" producer Endemol USA. "It has become a self-fulfilling prophecy now that 'Fear Factor Live' will be a permanent attraction at two of the world's greatest theme parks."
Theme park guests will also get to spin "The Wheel of Fear" to confront their own phobias.
"The odds are more in your favor for getting into Harvard than being chosen to appear on Fear Factor,'" says the show's executive producer, Matt Kunitz. "With 'Fear Factor Live,' people will now have the chance to participate in some of the same stunts we've done on the show."
Those people won't, however, have the chance to study with some of the world's most respected professors or expand their cultural, historical, scientific and sociological knowledge base. Perhaps applying to Harvard doesn't sound so bad after all.
"Our theme parks are known for thrilling, cutting-edge, entertainment," says Tom Williams, chairman and CEO of Universal Parks & Resorts. "Creating an extreme experience such as 'Fear Factor Live' is perfect for us - and a perfect way to fit our brand within the NBC brand."
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 | | From: | Locoboy | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | Fri, 21 Jan 2005 03:48:20 GMT |
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 | "William December Starr" wrote in message news:cspgcq$ep9$1@panix2.panix.com... > > "I've always referred to 'Fear Factor' as an extreme > theme park > ride," says David Goldberg, president of "Fear Factor" > producer > Endemol USA.
I take it that Mr. Goldberg has not been to many different parks in his life. I would describe Fear Factor as many things, but never ever would I refer to it as any type of ride.
Of course he could be throwing out some publicity overhype, but naaaaa...I can't ever imagine a TV executive doing that!
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 | | From: | Mike Robinson | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | Fri, 21 Jan 2005 08:48:26 -0600 |
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 | Maybe he was referring to the food......
"Locoboy" wrote in message news:8Y_Hd.4059$8Z1.3117@newssvr14.news.prodigy.com... > "William December Starr" wrote in message > news:cspgcq$ep9$1@panix2.panix.com... >> >> "I've always referred to 'Fear Factor' as an extreme theme park >> ride," says David Goldberg, president of "Fear Factor" producer >> Endemol USA. > > I take it that Mr. Goldberg has not been to many different parks in his > life. I would describe Fear Factor as many things, but never ever would I > refer to it as any type of ride. > > Of course he could be throwing out some publicity overhype, but naaaaa...I > can't ever imagine a TV executive doing that! >
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 | | From: | Rig2 | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | 22 Jan 2005 04:49:07 GMT |
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 | I would not touch this "thing" with the longest pole I could support. It is one thing to do a TV show with with a huge crew and highly skille progessional stunt coordinators and staff. Now take an hour long show that maytake weeks to film and try to run that eight times a day with a staff of teenage "technicians" with 30 minuites to reset between shows.
The TV show requires 60 pages of releases from the carefully screened and tested participants. Even if the "stunts" are minimal (think the hype of getting slimed at game lab), this is a disaster waiting to happen.
Big time mistake. I'll trust my safetyto Six Flags food before this thing.
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 | | From: | steelforce at aol.come2Mypark (Sam Marks) | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | 22 Jan 2005 14:43:25 GMT |
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 | > Now take an hour long show that maytake weeks >to >film and try to run that eight times a day with a staff of teenage >"technicians" with 30 minuites to reset between shows. > >The TV show requires 60 pages of releases from the carefully screened and >tested participants. Even if the "stunts" are minimal (think the hype of >getting slimed at game lab), this is a disaster waiting to happen. > >Big time mistake. I'll trust my safetyto Six Flags food before this thing.
Do you honestly think that they would put anyone in real danger? GET REAL
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 | | From: | William J. Buckley | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | Sun, 23 Jan 2005 05:04:06 GMT |
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 | I donno -- passing through the gates of any Six Flags park is "Fear Factor" enuff for me.
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 | | From: | William December Starr | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | 20 Jan 2005 20:42:17 -0500 |
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 | And another article:
January 17, 2005 Putting Some Terror in Family Outings By NAT IVES
"Fear Factor" from NBC makes its contestants swallow the unsavory and perform stomach-churning stunts as they chase big cash prizes.
Now the theme parks of Universal in Orlando, Fla., and Universal Studios in Hollywood are planning "Fear Factor Live" attractions that will ask contestants to swallow the unsavory and perform stomach-churning stunts while vacationing with their families.
"No, people aren't going to eat live bugs. Are we going to ask people to eat strange things? Yes," said Scott Trowbridge, vice president for design and creative development at Universal Parks and Resorts.
"Those kind of extreme, over-the-top stunts and challenges we see every week on television - we're going to be able to put ordinary average people into those situations every day."
The attractions, which are scheduled to open this spring, follow a deal, completed last May, that formed NBC Universal by combining the assets of NBC, part of General Electric, with those of Vivendi Universal. NBC Universal, which is 80 percent owned by General Electric and 20 percent owned by Vivendi, has set about making the most of its sweeping entertainment portfolio, which includes television, movies and the Universal theme parks.
"We always thought of 'Fear Factor' as the ultimate theme-park ride on television," said Jeff Zucker, president of the NBC Universal Entertainment Group. "What this shows is the capability of the new company to find unique ways of expanding our creative products across all of our businesses."
The "Fear Factor" series, which is produced by Endemol USA, has already survived longer than many of its unscripted prime-time peers, even going into syndication last fall.
"'Fear Factor' is an incredibly popular show for families to watch together," Mr. Trowbridge said. "When they scream like a schoolgirl, that's the beginning of family fun."
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 | | From: | Shawn Mamros | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | 21 Jan 2005 14:47:00 GMT |
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 | William December Starr quotes: > "No, people aren't going to eat live bugs. Are we going to ask > people to eat strange things? Yes," said Scott Trowbridge, vice > president for design and creative development at Universal Parks > and Resorts. > > "Those kind of extreme, over-the-top stunts and challenges we see > every week on television - we're going to be able to put ordinary > average people into those situations every day."
So I can go all the way to Orlando or Florida and plunk down $60 (or whatever the daily admission is now) for the "privilege" of eating strange things? I can do that much cheaper at my local Six Flags! ;-)
> The attractions, which are scheduled to open this spring, follow a > deal, completed last May, that formed NBC Universal by combining > the assets of NBC, part of General Electric, with those of Vivendi > Universal. NBC Universal, which is 80 percent owned by General > Electric and 20 percent owned by Vivendi, has set about making the > most of its sweeping entertainment portfolio, which includes > television, movies and the Universal theme parks.
I think I liked it better when the rumor du jour had NBC Universal spinning off their theme parks instead.
Maybe it's just as well that Viacom wants to get out of the park business now, before we wind up with "Survivor: Doswell", or something like that...
-Shawn Mamros (P.T. Barnum was right!) E-mail to: mamros -at- mit dot edu
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 | | From: | Shawn Mamros | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | 21 Jan 2005 14:49:11 GMT |
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 | Fumblefingers wrote: >So I can go all the way to Orlando or Florida [...]
Make that "Orlando or Hollywood", natch...
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 | | From: | Locoboy | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | Fri, 21 Jan 2005 18:40:50 GMT |
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 | "Shawn Mamros" wrote in message news:41f115e4$0$573$b45e6eb0@senator-bedfellow.mit.edu... > So I can go all the way to Orlando or Florida and plunk > down $60 (or > whatever the daily admission is now) for the "privilege" > of eating > strange things? I can do that much cheaper at my local > Six Flags! ;-)
Haha - excellent point Shawn!
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 | | From: | tommy | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | Fri, 21 Jan 2005 01:03:55 GMT |
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 | In article , wdstarr@panix.com (William December Starr) wrote:
> 'Fear Factor' Goes Theme Park > > "Fear Factor" has become the first reality show to be transformed > into a theme park experience.
Why do all the radio ads for this at USH fail to mention the actual name?
They talk about NBC's hit reality show that scares you, etc.. but they never say the words 'fear factor'.
/tommy
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 | | From: | William December Starr | | Subject: | Re: "Fear Factor" -- the theme park experience | | Date: | 20 Jan 2005 20:47:30 -0500 |
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 | In article , tommy said:
> Why do all the radio ads for this at USH fail to mention the actual > name? > > They talk about NBC's hit reality show that scares you, etc.. but > they never say the words 'fear factor'.
I suppose it's possible that despite all the announcements the actual final contracts haven't all been signed yet so that as of right now they aren't allowed to mention the trademarked name, sort of the way that so many tv and radio ads around this time of year talk about "the big game" because they don't have the legal rights to use the trademarked name "Super Bowl" commercially.
It'd be weird, but as I said I guess it's _possible_.
-- William December Starr
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